10 Illustration Trends to Look Out for in 2024

Every year we see new trends emerge in the world of design. While most of these new trends fade away with time, some remain to change and influence the industry for the better.

In this post, we explore the ever-evolving world of illustration trends and designs. From the rise of AI-assisted drawings to the resurgence of retro and psychedelic art, these are the trends you can expect to see more of this year.

Let’s take a look at some of the top upcoming illustration trends and how you can apply them in your own designs and projects. Some of these trends will not only be popular but also groundbreaking by bringing in new advancements and innovations.

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1. AI-Assisted Illustrations

text to vector

Designers have different opinions about the advancements of AI and how it’s impacting the industry. However, AI has clearly made work much easier for us. And that’s the main goal of using AI. It should not be used to replace designers but to enhance your workflow and make you more efficient.

Adobe understood this concept better than most other AI startups. During the Adobe MAX 2023 event, Adobe showed how they have improved Adobe Illustrator to help artists and designers create art more easily.

You can now generate vectors with text prompts, find exact matches for fonts, create icons, get variations of your illustrations, copy art styles, and more. These new tools will save you a ton of time and supercharge your process of finding inspiration, coming up with different concepts, and experimenting with different ideas.

2. Representation of Diversity

Representation of Diversity

One of the trends that we hope to see more of this year is illustrations that represent diversity, culture, and traditions. We saw many brands and companies use these beautiful illustrations on their marketing campaigns, websites, and social media platforms to promote inclusiveness and diverse representation.

This trend is not just about representation, it’s also about celebrating different cultures, expanding the boundaries of perspectives, and bringing people together. It’s a mission that we will always promote with an open heart.

3. Colorful Abstract

Colorful Abstract

Abstract illustrations have been a powerful visual form that amplifies storytelling for many years. This year, we expect to see this art trend continue to grow.

These beautiful illustrations excel at captivating audiences with colorful visuals and communicating ideas, moods, and messages much more effectively. Whether it’s for branding design or packaging design, colorful abstract illustrations fit perfectly for many types of projects as well.

4. Retro and Psychedelic

Retro and Psychedelic

We all have a soft spot for those classic and groovy illustrations full of vibrant colors and weird shapes. Last year, we saw many artists combine this retro style from the 70s and 80s with psychedelic-style art to create very uncommon and trippy illustrations.

We’ve been seeing these retro and psychedelic illustrations on everything from product packaging designs to website designs and even branding designs. It seems to be getting more popular with casual and lifestyle brands that target younger audiences as well.

5. Realistic 3D Art

Realistic 3D Art

3D art generation tools like Blender and Unreal Engine received significant updates last year that expanded their capabilities beyond our imagination. Designers have been using these tools to generate ultra-realistic 3D art and illustrations and the results were mind-blowing.

We will surely see more of these realistic 3D art and illustrations this year as well. Especially since the demand for this art is increasing as more industries seem to be embracing this new trend.

6. Nostalgia


When it comes to creating art and illustrations that connect with the audience on a personal level, nostalgic art is the perfect way to go. These illustrations excel at evoking emotions and good memories from the past and go a long way to establishing a strong connection with the audience.

Many brands have been using this trend to create emotional connections with their customers while also celebrating the history and good times from the past.

7. Geometric Art

Geometric Art

There were many interesting art and design trends over the years that were inspired by the geometric style of art, including the popular Bauhaus style. And now, they are slowly influencing illustrations as well.

Illustrations inspired by geometric art styles have their own unique styles and we love how artists keep reinventing this trend while putting their own unique spins to create cool artworks.

8. Cartoon and Comic

Cartoon and Comic

Caroon and comic-themed illustrations do two things perfectly: They are great at adding a sense of whimsy to your creations and also conveying emotions more effectively.

When it comes to educational projects, casual and fun designs, and even creating mascots, and characters that represent brands, cartoon-style illustrations have been the ideal choice for decades.

Even though it’s not a new trend, we will surely see more cartoon and comic-style illustrations this year. Because it simply works wonders!

9. Outline Drawings

Outline Drawings

This is an illustration trend that will never go out of style. Because it’s the perfect style for creating art and illustrations that exude elegance and simplicity.

Outline drawings and illustrations have a particular way of creating a minimalist vibe for any other project. It helps create that subtle, fine art-style look that you can’t achieve with any other illustration style. And that’s why it will always be a trend you can rely on.

10. Brave and Bold

Brave and Bold

Recently, designers have been creating some radical and bold creations, much more than they used to. Mainly because modern brands and businesses now seek to create more open and authentic identities. And these brave and bold illustrations help achieve that goal.

This is a trend we would love to see more of this year. We are particularly curious how designers and artists will handle this experimental illustration style.


There will also be many other new trends this year, possibly ones we couldn’t even imagine. So be sure to keep an eye out for those. You can always check out our Trends category to stay on top of your game.